'THE ONE THAT GOT AWAY'
-KATY PERRY
I feel like this is a great example of a music video because it makes me develop different emotions. The song illustrates the life of a young girl, and the total different life she lives when she's old. The themes displayed play a massive role as they are contrasted with eachother. A sad, dark and bitter atmosphere that represents her emotions after the love of her life 'got away'; this is contrasted with a colourful, bright, happy and alive atmosphere interpreting her emotions when she was young.
This video is very effective because it shows how the media can be used in such way to represent different emotions. As a viewer it makes me feel emotional and makes me realise how music videos can be used to 'control' the audience's emotions. By watching it and listening to the lyrics it makes me feel sorrow in a way because there are real situations in people's life that can relate to this song and video because they might have lost someone very important in their lives.
These techniques are very effective to attract people's attention; this song differs from the rest as it is a conventional song because it strarts with the end, the situation occuring later on in her life is illustrated at the beginning.
Bellow are images showing teh contrast of the emotions interpreted:
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