Monday, 12 November 2012

Research- Diamonds- Rihanna New Video


While we are in the process of editing our music video I thought that it would be good if I looked at the way music videos have been edited. The new release and most anticipated music video by Rihanna has been her diamonds single off her new album which hasn't been released yet 'unapologetic'.
This music video uses amplification and disjuncture similar to what our group wants to achieve in our music video. Reverse shots are used during some parts putting back in place objects that have been moved, footage has been speeded up in parts when she is running away from a bright light through darkness. In our music video we have used reverse shots, but haven't speeded up any parts of our music video yet so I thought that it was interesting to see how this music video used this technique.

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